Abstract
The present disclosure provides a method and a system for real-time artificial intelligence driven image personalization for digital advertisements. The method includes collecting the user data comprising user behavior data, and user transactions data and generating a user preference vector and a personalization sensitivity vector based on the user data. The method further includes determining a base advertising image comprising editable and locked components. The method includes determining personalized editable components based on the personalization sensitivity vector and generating a personalized advertising image based on the editing of the personalized editing components, user preference vectors and brand guidelines. The method further includes validating the generated personalized advertising image and delivering the personalized advertising image to the advertising server to further deliver the personalized advertising image to the targeted users.
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.
Recommended Citation
Dubey, Tarushi; Kumar, Sumit; Choube, Pradeep; Mohan, Shivam; Sarda, Vinay; and Sinha, Ravi Shanker Kumar, "A System and Method for Real-Time Artificial Intelligence Driven Image Personalization for Digital Advertisements", Technical Disclosure Commons, (February 02, 2026)
https://www.tdcommons.org/dpubs_series/9257