Abstract

The use of static, pre-defined layouts for promotional content can limit adaptability to user requests for specific formats and may not maintain visual coherence with evolving page designs. This disclosure describes a system for the dynamic, advertising constraint-based generation of user interfaces for such content. The system can utilize a generative large language model to create front-end code for a promotional layout in real-time or near-real-time. The generation process can be guided by a consolidated set of constraints, such as formatting instructions parsed from a user's query, design system parameters from a surrounding page, and advertiser brand preferences. This approach can facilitate the on-demand creation of context-aware, visually consistent, and brand-aligned promotional creatives that can be structurally responsive to user intent, potentially reducing manual development effort.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

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