Abstract

A system and method are disclosed that leverages high quality information present in ads of a particular advertiser to provide content for ads that may appear during a search. The system includes a server which stores ads under a particular category to determine and extract relevant high quality information from a group of ads provided by an advertiser. When a user presents a commercial query, the system collects high quality information from stored ads for formatting into a new ad. The ad is then displayed to the user. This system thus automatically generates high quality data for ad content.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

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