Abstract

A system and method are described for preserving and executing multi-variable user intent between an advertisement medium and a destination digital platform. The technology utilizes web model context protocols to allow a destination platform to declare available functions via code microdata. Upon user interaction with an advertisement, a context provider constructs an encoded payload representing the intent, which is transmitted to the action provider. A client-side orchestrator decodes and executes the intended actions to alter the destination state dynamically without relying on static backend routing. Keywords: Context provider, action provider, intent routing, web model context protocol, client-side execution, digital advertising.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

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