A mechanism that quantifies future traffic associated with respective segments of content items. A content item may be received from a content provider and segments of the received content item may be identified. Subsequently, the identified segments may be classified based on the type of content present in the content item during the segments. The future consumption of the segments of the content item may be predicted based on the type of content present and the segments may be ranked and priced accordingly. The content item may then be presented including advertisements during the segments of the content item.
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Dollard, Morgan, "ADVERTISING MECHANISM FOR PREDICTIVE CONSUMPTION OF CONTENT AT A VARIABLE ENTRY POINT", Technical Disclosure Commons, (December 11, 2017)