The present disclosure provides a system and a method for generating recommendations for a new merchant 108 or a seller. The disclosure proposes a recommendation system 110 which collects data from different sources to generate recommendations related to one or more parameters of the new merchant’s interest. In particular, the recommendation system 110 may apply one or more filters such as collaborative filtering and content-based filtering to analyze customer patterns, behaviors and product attributes to generate recommendations regarding best possible locations 112 and distribution channels 114 to the new merchant.
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DAHIYA, SHRUTI; CHANDRAN, SWATHYKRISHNA K.; and RAMAKRISHNAN, AMBAREESH, "RECOMMENDATION OF DISTRIBUTION CHANNELS FOR MERCHANT", Technical Disclosure Commons, (July 23, 2023)