Increased efficiency in modeling through analytic power user analysis is introduced in this publication. The analytic power user analysis includes identifying a first set of users from a global set of users. The first set of users is generally characterized as proficient, relative to the global set, in setting up and/or tracking a content item. Interactions of the first set of users are analyzed to determine interactions or information associated with interactions that distinguish the first set of users from the global set. A second set of users are identified based on the distinguishing interactions or associated information. Performance data associated with the second set of users is used for analysis and modeling improvement.
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Jacobson, Alex, "Increased Efficiency In Ad Modeling Through Adveritser Analytic Power-User Analysis", Technical Disclosure Commons, (July 19, 2017)