Proactive Customer Support is a support strategy that anticipates customer issues. It can either remedy them in
advance or design service resources such that, when the failure does arise, the customer is presented with the
solution without needing to contact support. Proactive Support offers several benefits for the business such as
increase customer loyalty, decrease support calls, control communication, acquire new customers, retain existing
customers, create advocates and protect against escalation. It also presents the opportunity to meet and exceed
customer expectations, strengthen customer relationships, and boost the value of clients.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Share Alike 4.0 License.
INC, HP, "RULES AUTOMATIC FINE-TUNING TO ENHANCE PROACTIVITY IN CUSTOMER SUPPORT USING RECURRENT NEURAL NETWORKS", Technical Disclosure Commons, (May 11, 2021)