This disclosure describes techniques to generate predictions regarding genuine traffic that a domain is likely to receive without access to historical data about the domain. Domain traffic data for known domains is utilized to learn characteristics of domains that are likely predictors of traffic that the domains receive. Characteristics of a query domain are used predict traffic that the query domain is likely to receive. Traffic predictions can be used to identify domains that buy referral traffic and to evaluate domains.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.